Lonia works alongside Founder & CEO Art Bilger and President Jane Oates in managing all internal and top key clientele strategy and communications. She has more than 15 years of experience in sports and entertainment marketing. Lonia launched her career working with EMI records in NYC, where she worked on the marketing and A&R team. From there, she moved on to Major League Baseball Advanced Media, working in the digital marketing team of 30 major league and 160 minor league clubs. Lonia then spent seven years as Director of Marketing and Licensing for Madison Square Garden Sports. In 2018, she produced her first feature film, which was funded by Dick Wolf Productions. Lonia earned a BA in Advertising and Marketing from the FIT SUNY NYC, Professional Digital Marketing Degree from New York University, and a Film Production Development Certification from The New York Film Institute.