What can help people without college degrees access opportunity? Tearing the paper ceiling. Companies can create opportunity for STARs, people Skilled Through Alternative Routes by eliminating the need for a college degree. A new campaign from Opportunity@Work and the Ad Council encourages companies to hire from this talent pool.
Raman says the conversation should be about how employers hire. “Every day on LinkedIn, people come looking for jobs and recruiters come looking for applicants. So, a big part of our role is to create some transparency around the labor market, make it possible for everyone to know what it takes to get a job, what skills you need, what courses you can take to get those skills. And then really how we can match talent and opportunity more effectively and more equitably.”