We asked our WorkingNation Advisory Board to share their thoughts on the most important issues and challenges facing the workforce and the labor market in 2024.
William J. Raduchel is a strategic advisor at DMGT PLC, chairman of LiquidSky Software, a director of Cricket Media and LiveIntent, and chair of the executive advisory board at Originate.
Here are his thoughts on The Future of Work 2024.
“I think the nature of work is going to change. And the problem is that we think we know what the word “job” means. And I’m not sure it means what we think it means anymore. A job is a set of responsibilities and you’re paid for being able to fulfill those responsibilities. That’s why an organization will pay you. We don’t see a job that way.
“A job to most people is ‘I show up at this location. I do these tasks. I leave at this time. I get scored on.’ That’s a traditional definition of a job and we are eroding that every way you turn. And there’s no question that AI is going to erode that even more, even faster.
“And that means that over the next three years to five years, every major application, every interaction with systems is going to get rewritten to use AI. And inevitably, that means that every job, every job, whether you’re a hotel clerk or a shipping clerk, or people on terminals of some kind – the flight attendants on the plane are checking their handheld devices to figure out who you are, what they should do, and where you go.
“That’s all going to change. And that, in turn, will redefine the nature of almost all work. Not necessarily bad, not necessarily good, but there’s going to be a lot of change.
“The term used to be ‘future shock.’ We’re going to have so much change coming that we simply can’t absorb it, which is what a lot of people are worried about, including me.”
Read more from our WorkingNation Advisory Board members on The Future of Work 2024.
